Sunday, October 18, 2009

Buying A Camera And Understanding Zoom

By Andrew Kelly

In the early days of photography the camera was an expensive item which required the understanding many confusing things before a photograph could be produced. As photography became more popular simpler cameras were produced and, eventually, cameras became available which were so easy to use that you simply had to point and click to get a reasonable photo. Unfortunately getting an actual photo usually meant a wait of several weeks as you needed to send the film to a photo lab who then developed it and printed your photo on special paper. Thankfully film cameras have been replaced by the digital camera and as it does not need film we can have our photo in minutes and most of use keep them in digital form looking at them via a computer or a digital photo frame but how easy are digital cameras to understand?

If you have been investigating buying a digital camera you will be aware of the multitude of camera manufacturers out there today. Well known camera producers, such as Nikon and Canon now compete against companies usually associated with other electronic items and a huge number of small companies producing digital cameras a knock down prices. Which company do you choose and is that digital camera bargain such a deal after all or are you paying far too much for old technology repackaged?

Before you purchase a digital camera there are a small number of things you must become familiar with. You may know of the megapixel but do you know what interpolation is? You must understand this to a degree as a camera which interpolates an image will not be as good as another with the same number of megapixels. The digital process takes an image of, say 6mp and increases it to become the same as one take with, say, a 12mp camera.

Another term which can confuse some is zoom. Basically there are two types of zoom, digital and optical and understanding them will help you pick up a digital camera bargain.

You will often see an impressive figure for digital zoom quoted on digital camera packaging but in actual fact you would be better off ignoring it. The reason for this is that digital zoom takes your photo and cuts it down in size (to the area you have zoomed into) and then simply enlarges this part. Of course the more you zoom in the more the photo degrades.

In contrast optical zoom is far more important. Unlike digital zoom, your photo does not get worse the more you zoom in. So a large number for optical zoom is better than a low one. When comparing one digital camera with another it is worth noting that the quality of the lens can have a profound effect upon the zoom and it can be better to get a camera with less optical zoom if the lens is superior.

It is usually the case that the more you pay for a lens the better it will be. One thing to remember is that a photo taken with a lens costing $thousands is bound to be far, far superior to the exact same photo taken using a camera which cost a couple $100.

What will you be using your camera for? This is important because if most of your photos will be of friends and general snaps you will not need to spend a small fortune on a DSLR camera with a large mm lens with a large optical zoom. In such cases a compact digital camera would be the best buy.

The world of the DSLR camera is huge, far too complicated to cover here in one article. Many people are buying them for home use now but they are usually only used by professional photographers.

I use both DSLRs and compact cameras and both have their uses. The Canon PowerShot A480 is a fantastic buy offering 3.3x optical zoom and this is sufficient for most circumstances. Before you buy your digital camera you should read many reviews and always compare the specifications compared to the price before you part with any cash.

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